Target Market?

I got an Etsy conversation from someone who featured an initial pendant on her blog. As always, I was excited and checked it out! I LOVE the site! Plaid + Hound is a bloglooks for new products and designers that have preppy, modern style! I think that this blog has products that my target market looks for! Here's their description of themselves:

"Plaid + Hound is a web magazine for the prepster moderne. We find modern day things with a preppy twist, keeping it deliciously stuffy."

I've been looking for my target market lately, and yep, they've got it. You see, I'm not sure if the stereotypical Etsy shopper/craft show shopper is my target market. Nothing against them, but they may be more hipster than I'm really going for. I love the hipster look but my look is definately more preppy/modern. Just read my mission statement:

"MollyStuff Design's mission is to create affordable fine jewelry and fine art that can be appreciated for it's everyday simplicity and long-lasting beauty."

Okay, I'm rambling but I'm sort of typing and thinking at the same time. That's what blogs are for, right?